Pros:
- User-friendly interface: Webflow’s user interface is rather intuitive and easy to use. For example: Users can drag and drop elements onto a canvas, customise them, and see the results in real-time.
- Responsive design: The templates and design tools are all made with responsive design, which means that websites created with Webflow will look great on any device, from desktops to mobile phones.
- No coding required: Webflow eliminates the need to know how to code, which makes it a great tool for non-technical people and designers who want to focus on design rather than development.
- Powerful design tools: There are a range of design tools that allow users to customize their websites down to the smallest detail, from typography to animations.
- Hosting and CMS included: Webflow offers hosting and content management system (CMS) as part of its service, which means users can design, develop, and host their websites all in one place.
- Integration with other tools: Webflow integrates with a range of third-party tools, including Zapier, Google Analytics, and Mailchimp, which makes it easier to automate tasks and track website metrics.
- Community support: Webflow has a large and active community of users who share tips, tutorials, and resources, which makes it easier for users to learn and get help when needed.
Cons:
- Limited flexibility: While Webflow offers a range of design tools, it has some limitations when it comes to customising the code. Users cannot access the backend code, which means they cannot make extensive modifications to the website’s functionality.
- Learning curve: While Webflow’s interface is user-friendly, it still requires some time to learn how to use it effectively. Users who are new to web design may find it challenging to navigate at first.
- Limited SEO features: Webflow’s SEO features are limited compared to other platforms. The platform does not offer advanced SEO features such as schema markup, and other similar features.
- Limited e-commerce capabilities: While Webflow does offer some e-commerce features, it is not as robust as other e-commerce platforms, and it may not be the best option for businesses that rely heavily on e-commerce.
- Limited customer support: Webflow’s customer support is limited to email support and a community forum, which may not be sufficient for users who need more personalized support.
- Limited third-party integrations: While Webflow does integrate with some third-party tools, it is not as extensive as other platforms, which may limit the range of tools and services users can use with their websites.
- Costly pricing plans: While Webflow offers a free plan, its paid plans can be expensive for simple websites, which may make it difficult for small businesses and individuals to justify the cost.
- Limited options for collaboration: Webflow’s collaboration features are limited, which may make it difficult for teams to work together effectively.
In conclusion, Webflow is a great platform for designers and small businesses who want to create professional-looking websites without needing to know how to code. However, it does have some limitations, including limited flexibility, SEO features, and e-commerce capabilities.
Expert opinion
Webflow is ideal for websites with minimal complexities and integrations. However, custom development offers more flexibility and control over the functionality and design of a website compared to Webflow. With custom development, developers have complete access to the backend code, allowing them to make extensive modifications and optimizations to the website’s performance and functionality. Additionally, custom development offers more scalability and customisation options for businesses that require unique and complex features on their website.
— Prageeth Silva
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